Tehran’s 34th International Book Fair goes online amid pandemic
Yusef Jalali
Press TV, Tehran
For the first time, Iran’s major international book fair is being held online.
The 34th edition of Tehran International Book Fair was scheduled to be held in April. However, the major cultural event was canceled in the wake of a surge in coronavirus cases and deaths.
To local publishers, nothing can replace the usual book fair, which had also acted as an international book store; however, they believe virtual exhibit has also had its bright side.
Over 1700 publishers from Iran and 180 more from other countries took part in the virtual book fair, offering a total of 120,000 titles.
Iranian books are offered at a 20 percent discount while foreign titles are off by 50 percent. Readers can go to the Tehran Book Fair website and find their favorite titles. The books will be delivered freely, with the postal costs are undertaken by Iran's Post Company.
Organizers of the Tehran Intl. Book Fair say despite it being held online, sales have been beyond expectation. In less than a week, over half a million titles have been sold online, and this is unprecedented.
Organizers of the Tehran Intl. Book Fair say, during the pandemic, many people have reunited with their bookshelves to seek solace away from the dismal COVID-19 news.
However, they say even if the pandemic is over, Tehran Book Fair will continue to keep its virtual version, since it has shed light on opportunities that the physical fair could not offer.
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