The lawyer for the families who lost loved ones in the 2012 Sandy Hook school shooting told Connecticut's highest court on Tuesday that the Remington Outdoor Co. should be held responsible because its military-themed marketing was designed to appeal to young men like Adam Lanza, the shooter who also took his own life after the massacre.
"They knew they were hitting their marks, they knew who was buying and responding to their marketing," said lawyer Joshua Koskoff.
Lanza, 20, used a Remington AR-15 Bushmaster rifle, a semi-automatic civilian version of the US military's M-16, to kill 20 schoolchildren between the ages of 6 and 7, as well as six adult staff members, at the Sandy Hook Elementary School in Newtown, Connecticut, on December 14, 2012.