News / Interviews

Media behind Donald Trump Frankenstein: Analyst

Thursday, 17 March 2016 8:09 PM [ Last Update: Thursday, 17 March 2016 8:14 PM ]

“Trump is as close to a human-computer-generated image or character as he can get,” Don DeBar says.

US Republican presidential front-runner Donald Trump owes his rise to the media frenzy that surrounded his controversial bid for the White House, says Don DeBar, an American broadcaster and political analyst.

SocialFlow, a social media optimization platform, announced Thursday that the New York businessman is the most popular candidate on various social media networks such as Facebook and Twitter.

SocialFlow estimates that in March people have spent around 1.94 million hours reading Trump content shared on Twitter, Facebook, and LinkedIn.

This is specially significant when compared to around 630 thousand hours people have spent reading content related to Democratic presidential front-runner Hillary Clinton.

Another analysis by mediaQuant, published on Tuesday, has found that Trump has received nearly $2 billion in free media exposure this past year.

“Trump is as close to a human-computer-generated image or character as he can get,” Don DeBar told Press TV on Thursday. “In essence, his business is to be present in the media selling one point of view or another.”

The analyst noted that giving airtime to Trump is profitable for media networks that feature him.

“This trend now of spokesmodels being actual candidates is a new phenomenon and they are scrambling, trying to figure out how to deal with it,” he added.

DeBar argued that the media accelerated Trump’s surge in popularity by “treating him seriously when he announced he was running.”

Criticizing the media frenzy surrounding Trump’s candidacy, the analyst said that the real-estate magnate received too much attention compared to many other candidates whose campaign were equally significant if not more.

“But now they are looking at the possibility that he is going to be the president of the United States,” and are starting second thoughts about this “Frankenstein monster,” DeBar added.

“And it is directed from outside,” the analyst stated, adding that “we do not know who is going to be directing the man that well may be the next president of the United States.”

Press TV’s website can also be accessed at the following alternate addresses:

www.presstv.co.uk

Donald Trump